Visibility
Know where you rank on
every retailer, in real time.
Blueprint checks your position on every retailer search and category page, every day, and tells you what moved.
Built for the retailers you sell on
01
Keyword rankings
Your position for the words shoppers type
Not the words in your catalogue, the words shoppers type. A keyword set per retailer and per category, read daily, with your competitors in the same table and paid spots marked.
02
Category rankings
The shopper who never types anything
Track the category position of every product across major retailers, and compare performance side by side.
Running watches
Netherlands
Updated today
Product
Forerunner 265
#2
↑2
#3
↑1
#5
↓2
Venu 3
#1
—
#4
↑2
#11
↓4
Forerunner 55
#8
↓3
#19
↓6
#12
↑1
Instinct 2
#21
↓5
#9
↑4
—
03
Promotion efficiency
A promotion costs margin. See what it bought you.
Blueprint reads your position before, during and after every deal, at every retailer you sell through. So you know whether the price cut moved you, whether it held, and where it was worth the margin.
Before, during, after
Your position on one timeline, with the deal window marked. You see what the deal did while it ran, and whether the lift held once it ended.
Theirs next to yours
Competitor promotions show on the same timeline, from the day they start. When your position drops during their deal, you know why.
Per retailer
The same deal gives a different result at each retailer. You see where it moved you, and where it cost margin for nothing.
04
Dynamic rankings
Coming soon
Rankings turned from static to dynamic feeds
Same product, same search. Four shoppers, four different results.
Want to know where you rank right now?
Get your free ranking audit
You know where you rank. Now see who’s paying for the space around you.
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Retail intelligence for brands that sell through online channels.
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