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Wouter Gerritsen
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6 min
Why your search position drops the week nobody is looking
Rankings rarely collapse overnight. They erode over a fortnight of small edits: a competitor rewrites a title, someone buys the sponsored slot above you, an image stops rendering. Spotting the drift early is what keeps it from costing a quarter.
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Jurgen Nijland
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9 min
What a MAP break actually looks like in the data
A price that moves is not the same as an agreement that breaks. The difference is a timestamp, a before and after, and knowing which seller held the buy box at the moment it happened.
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