Commerce data
Retailer data is messy.
Blueprint makes it structured.
Product pages, search results, banners, promotions, reviews and stock look different at every retailer. Blueprint turns that fragmented information into one consistent data model you can compare, query and act on.
Built for the retailers you sell on
01
One product, every retailer
Same product. Different content at every retailer.
Titles, images, bullets, specs and descriptions differ from retailer to retailer, so what shoppers see differs too. Blueprint captures every listing continuously and scores it the same way, so you see what is missing where.
Every signal, structured the same way at every retailer
Rankings
Pricing
Promotions
Reviews
Content score
Stock
Buy box
02
Compare anything
One structure. Endless comparisons.
Compare products, retailers, competitors, markets and moments without stitching exports together by hand.
Compare
Product
Garmin Venu Sq 2
Retailer
bol, Coolblue, MediaMarkt
Market
Netherlands
Period
Last 30 days
Swap any dimension: a competitor, a second market, last quarter.
Signal
Rank
#7
↓1
#3
↑2
#2
↑1
Price
€169
€179
€189
Rating
4.4
4.6
4.7
Content
71
82
89
Stock
Ask Blueprint
Garmin Venu Sq 2, last 30 days
Show the price of the Venu Sq 2 across retailers over the last 30 days.
Price
Garmin Venu Sq 2
bol
Coolblue
MediaMarkt
€240
€220
€200
€180
€160
15 Aug
29 Aug
13 Sep
Coolblue cut the price to €179 on 1 September, when the 20% promotion started. bol has been lowest since 3 September at €169. MediaMarkt held €189 all month.
Which retailer dropped my rank this week?
Where am I out of stock right now?
Who is advertising on my search terms?
Ask a follow-up…
03
Dynamic interaction
Ask your commerce data anything.
Once every product, retailer and metric is structured the same way, you can ask questions in plain language and turn the answers into live charts.
Want to see your own products, structured?
Send us 25 products and your three biggest retailers. We’ll capture them, structure them and send you the record.
See your products, structured
You’ve seen the record. Now see what to fix.
See content optimization →
Retail intelligence for brands that sell through online channels.
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